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What is a Business Improvement District?

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Business Improvement Districts (BID) are not-for-profit companies that promote the shared interests of commercial property owners and businesses located within specified geographic areas.

The Fremantle BID was established by the City of Fremantle as an independent, not-for-profit company to work with businesses and property owners in the Fremantle CBD. The BID is funded by the City of Fremantle through the differential rate that it collects from CBD property owners. These funds support programs such as marketing & promotion, street enhancement, events and business development. The Fremantle BID Company is independently managed by a Board of Directors, with autonomy for decision-making and priority-setting.

The Fremantle BID area is made up of approximately 600 businesses with the boundaries being Parry Street to South Terrace south to King Street and north to Victoria Quay. Within these boundaries are five business precincts: Victoria Quay, Fishing Boat Harbour, West End, City Central and the Cappuccino Strip. Fremantle BID is made up of a diverse range of dining, retail, entertainment and professional service businesses. Fremantle is internationally known as a festival city and is a favourite place to visit for tourists and locals alike.

Fremantle is rich in maritime and penal history and boasts a world class maritime museum and West Australia’s oldest building “the Roundhouse” which was originally a jail.

Visitors to Fremantle enjoy the Victorian architecture of beautifully restored heritage buildings, the local markets and interesting shops and an abundance of cafes and restaurants.